Making a rare appearance at the Worldwide Developers Conference Steve Job announced Apple’s latest product the iCloud. Must have been big news for Apple if he came back early from his medical leave and he doesn’t look that well from the sight of the pictures taken at the conference. Either way, he is an innovator. I can’t help but think this man and others behind him are geniuses in their field for wanting to connect other technology users to each other and make our lives simpler with technology. Steve Jobs is changing the the way we connect to each other and ourselves one software update at a time. With the launch of iCloud, it is focusing on syncing music automatically from different devices whether we used iTunes or not to iCloud. For $25 a year, iCloud would allow all users all access to their music on all forms of hard drives rather than constantly having to sync each device for updating music. Legal downloading or not, for $25 you can get all your music in sync on your drives (Guynn & Rodriguez, 2011).
Unlike Google Docs which offers a true cloud effect on formatting documents, iCloud is specifically more for music having linked deals with four major record labels and taking a share of the $25 profit with Apple( Wireless Watch, 2011). I can’t help but think of the poor music industry and how they are actually making their revenues now. The Digital Age has completely made them rethink of how to make a profit. Steve Jobs seems to be more of the World’s Music Executive rather than Executives at Music Labels. Oh, well I’m sure they are satisfied with this new invention since they already backed it. And I have to say, that it is something I would use since I am tired of downloading and re-downloading the same song to a different device. I am glad Apple has thought of this!
Unfortunately, with the iCloud there are no other updates any other technology outlets such as iPhone as of yet. We have to wait until this fall when iOS 5 debuts . Until then, iCloud is the new Apple news for technology users and it focuses on demoting the PC to create a simpler method of syncing data (Aamoth, 2011).
Sources
Aamoth, D. (2011, June 6). Apple Debuts 'iTunes in the Cloud' (but No New iPhone). TIME. Retrieved from http://techland.time.com/2011/06/06/apple-debuts-itunes-in-the-cloud-but-no-new-iphone/
Guynn, J. and Rodriguez, S. (2011, June 7). Apple's iCloud aims to 'demote the PC'. Los Angeles Times. Retrieved from http://www.latimes.com/business/la-fi-apple-cloud-20110607,0,3280141.story
Wireless Watch. (2011, June 12). iCloud: Big step for content management, but not for the cloud. The Register. Retrieved from http://www.theregister.co.uk/2011/06/12/icloud_content_management_analysis/