Social Media sites offer a way for people to connect with one another. Social media sites are great places to have companies place their advertisement all over webpages. With the success of Facebook and Twitter it is only natural to have another company trying to make its mark in the social media world. Google has come out with Google+ that offers people to connect and share with others. However like many new products not all of them will succeed and have the level success of Facebook. Google+ is still very new and it is still generating a buzz amongst people. It offers another major social media site that people can find each other on and connect through their Gmail account.
It is for the fact that other social media sites have taken a user months to create and add up their friends list, Google+ can gather your friends more quickly by seeing what friends are in your email account are Google + users. It also offers a tool to create a tighter group of friends instead of searching through a mass list. Google+ circles and hangouts is what is making this social media standout from the rest. The concept of group chats offers a great feature for more connections in conversations.
With the launch of Google+ it is not surprising that major companies are advertising on their site. Pepsi has begun marketing with Google+ , Pepsi like other major companies know that Google+ is the new wave of social networking and companies are jumping at the chance to digital marketing with Google+ to increase their social networking presence. It was only after three months that Google announced that Google+ has 43 million users using this product. That is a large subscriber list already and it will only continue to grow and compete with the Facebook and Twitter social networking sites.
Sources
Macarthur, A. ( 2011, November 10). Why brands should, and will, care about Google+ Pages. The Globe and Mail. Retrieved from
Bilton, N. (2011, November 10). Google+ Isn’t Going Anywhere. The New York Times. Retrieved from
Mashable, Inc. (2011). Google Plus. Mashable. Retrieved from
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